{"id":193,"date":"2026-07-18T16:41:19","date_gmt":"2026-07-18T14:41:19","guid":{"rendered":"https:\/\/oskarkampik.com\/consulting-insights\/"},"modified":"2026-07-28T15:23:30","modified_gmt":"2026-07-28T13:23:30","slug":"consulting-insights","status":"publish","type":"page","link":"https:\/\/oskarkampik.com\/en\/consulting-insights\/","title":{"rendered":"CONSULTING &#038; INSIGHTS"},"content":{"rendered":"\n<link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\"><link href=\"https:\/\/fonts.googleapis.com\/css2?family=EB+Garamond:ital,wght@0,400;0,500;0,600;1,400&amp;family=Archivo:wght@400;500;600;700&amp;display=swap\" rel=\"stylesheet\"><style>.entry-title, .page-title, .wp-block-post-title, .entry-header { display:none !important; }   body { overflow-x:hidden; }   #ok-page { width:100vw; margin-left:calc(50% - 50vw); margin-right:calc(50% - 50vw);     background:#faf9f7; color:#22211e; font-family:'EB Garamond', serif; }   #ok-page, #ok-page *, #ok-menu, #ok-menu * { box-sizing:border-box; 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}   } <\/style><div id=\"ok-page\"><div style=\"border-bottom:1px solid #ddd8ce;\"><div class=\"ok-wrap ok-header\"><a href=\"https:\/\/oskarkampik.com\/en\/\" class=\"ok-brand\" style=\"font:500 22px 'EB Garamond', serif; color:#22211e;\">Oskar Kampik<\/a><nav class=\"ok-nav\"><a href=\"https:\/\/oskarkampik.com\/en\/collections-estates\/\" style=\"color:#22211e;\">Collections &amp; Estates<\/a><a href=\"https:\/\/oskarkampik.com\/en\/consulting-insights\/\" style=\"color:#1e3a5f; border-bottom:1px solid #1e3a5f !important; padding-bottom:2px;\">Consulting &amp; Insights<\/a><a href=\"https:\/\/oskarkampik.com\/en\/digitalization\/\" style=\"color:#22211e;\">Digitalization<\/a><a href=\"https:\/\/oskarkampik.com\/en\/projects\/\" style=\"color:#22211e;\">Projects<\/a><a href=\"https:\/\/oskarkampik.com\/en\/about-me\/\" style=\"color:#22211e;\">About me<\/a><a href=\"https:\/\/oskarkampik.com\/en\/contact\/\" style=\"background:#1e3a5f; color:#faf9f7; padding:12px 26px;\">Contact<\/a><\/nav><button class=\"ok-burger\" onclick=\"document.getElementById('ok-menu').classList.add('open');document.body.style.overflow='hidden';\" aria-label=\"Open menu\"><span><\/span><span><\/span><span><\/span><\/button><\/div><\/div><div style=\"border-bottom:1px solid #ddd8ce;\"><div class=\"ok-wrap ok-kicker\"><span>BUYER UNDERSTANDING<\/span><span style=\"color:#c8c2b6;\"> \u00b7 <\/span><span>POSITIONING<\/span><span style=\"color:#c8c2b6;\"> \u00b7 <\/span><span>MARKET STUDIES<\/span><span style=\"color:#c8c2b6;\"> \u00b7 <\/span><span>ACQUISITION ADVICE<\/span><\/div><\/div><div class=\"ok-wrap sn-intro\" style=\"padding-top:88px; padding-bottom:72px;\"><div style=\"font:500 13px Archivo, sans-serif; letter-spacing:0.22em; color:#1e3a5f; margin-bottom:26px;\">CONSULTING &amp; INSIGHTS<\/div><h1 class=\"sn-h1\">The art market makes many decisions from the gut. That has charm \u2013 and it costs money.<\/h1><p style=\"font:400 21px\/1.65 'EB Garamond', serif; color:#55524a; max-width:720px; margin-top:28px;\">As a business psychologist with a market research background, I bring something to the art world that is rare there: methodically sound understanding of how buyers, collectors, and bidders actually make decisions.<\/p><\/div><div class=\"ok-wrap\" style=\"padding-bottom:88px;\"><div class=\"sn-leistungen\"><div class=\"sn-l links\"><div style=\"font:400 20px 'EB Garamond', serif; font-style:italic; color:#8a8578;\">01<\/div><div><h3 style=\"font:500 25px 'EB Garamond', serif; margin-bottom:10px;\">Buyer &amp; Collector Understanding<\/h3><p style=\"font:400 17px\/1.65 'EB Garamond', serif; color:#55524a;\">Who buys from you \u2013 and who could? Target group analyses and surveys.<\/p><\/div><\/div><div class=\"sn-l rechts\"><div style=\"font:400 20px 'EB Garamond', serif; font-style:italic; color:#8a8578;\">02<\/div><div><h3 style=\"font:500 25px 'EB Garamond', serif; margin-bottom:10px;\">Positioning &amp; Strategy<\/h3><p style=\"font:400 17px\/1.65 'EB Garamond', serif; color:#55524a;\">For galleries, auction houses, artist estates, and collections \u2013 from brand architecture through marketing plan to web presence.<\/p><\/div><\/div><div class=\"sn-l links\"><div style=\"font:400 20px 'EB Garamond', serif; font-style:italic; color:#8a8578;\">03<\/div><div><h3 style=\"font:500 25px 'EB Garamond', serif; margin-bottom:10px;\">Market &amp; Feasibility Studies<\/h3><p style=\"font:400 17px\/1.65 'EB Garamond', serif; color:#55524a;\">On new offerings, formats, and technologies \u2013 before you invest.<\/p><\/div><\/div><div class=\"sn-l rechts\"><div style=\"font:400 20px 'EB Garamond', serif; font-style:italic; color:#8a8578;\">04<\/div><div><h3 style=\"font:500 25px 'EB Garamond', serif; margin-bottom:10px;\">Acquisition Advice<\/h3><p style=\"font:400 17px\/1.65 'EB Garamond', serif; color:#55524a;\">I help find the right artwork \u2013 from first-time buyers with modest budgets to professional collectors. It&#8217;s not the price that matters, but the fit.<\/p><\/div><\/div><\/div><\/div><div style=\"background:#1e3a5f; color:#faf9f7;\"><div class=\"ok-wrap\" style=\"padding-top:80px; padding-bottom:80px;\"><div style=\"font:500 13px Archivo, sans-serif; letter-spacing:0.22em; color:#9fb3cb; margin-bottom:20px;\">WHAT STANDS BEHIND IT<\/div><h2 style=\"font:400 clamp(27px, 3vw, 40px)\/1.25 'EB Garamond', serif; margin-bottom:44px;\">No gut feelings \u2013 just methodology.<\/h2><div class=\"bi-fundament\"><div class=\"bi-f\"><h3 style=\"font:500 21px 'EB Garamond', serif; margin-bottom:10px;\">B.Sc. Business Psychology<\/h3><p style=\"font:400 15px\/1.6 'EB Garamond', serif; color:#c3cedd;\">Focus on market, advertising, and media psychology \u2013 Bachelor thesis with top grades.<\/p><\/div><div class=\"bi-f\"><h3 style=\"font:500 21px 'EB Garamond', serif; margin-bottom:10px;\">M.Sc. Cat\u00f3lica Lisbon<\/h3><p style=\"font:400 15px\/1.6 'EB Garamond', serif; color:#c3cedd;\">Management &amp; Strategic Marketing, with TOP+ Merit Scholarship.<\/p><\/div><div class=\"bi-f\"><h3 style=\"font:500 21px 'EB Garamond', serif; margin-bottom:10px;\">Market Research at GIM<\/h3><p style=\"font:400 15px\/1.6 'EB Garamond', serif; color:#c3cedd;\">Learned at one of Germany&#8217;s most renowned institutes how to draw reliable insights from data.<\/p><\/div><div class=\"bi-f\"><h3 style=\"font:500 21px 'EB Garamond', serif; margin-bottom:10px;\">Master&#8217;s Thesis: AI in the Art Market<\/h3><p style=\"font:400 15px\/1.6 'EB Garamond', serif; color:#c3cedd;\">How artificial intelligence is changing art authentication \u2013 and how the market is responding.<\/p><\/div><\/div><\/div><\/div><div class=\"ok-wrap\" style=\"padding-top:88px; padding-bottom:88px;\"><h2 style=\"font:400 clamp(27px, 3vw, 40px) 'EB Garamond', serif; margin-bottom:44px;\">From Practice<\/h2><div class=\"bi-cases\"><div><img decoding=\"async\" class=\"sn-ph\" src=\"https:\/\/oskarkampik.com\/wp-content\/uploads\/2026\/07\/61B781AD-02CE-4376-8A8C-47146B03459D_1_105_c.jpeg\" alt=\"Charity auction at Villa Windhorst \u2013 Oskar Kampik at the auction stand\"><h3 style=\"font:500 24px 'EB Garamond', serif; margin:18px 0 8px;\">Charity Auction Villa Windhorst<\/h3><p style=\"font:400 17px\/1.65 'EB Garamond', serif; color:#55524a;\">A room full of young first-time bidders \u2013 many with no connection to the art world. We sold works for over \u20ac3,000. Not despite the format, but because of it: no reserve prices, understandable context, eye-to-eye. Art mediation is applied psychology.<\/p><\/div><div><img decoding=\"async\" class=\"sn-ph\" src=\"https:\/\/oskarkampik.com\/wp-content\/uploads\/2026\/07\/Bildschirmfoto-2026-07-22-um-12.02.04.png\" alt=\"Study on acceptance of AI authentication in the art market\"><h3 style=\"font:500 24px 'EB Garamond', serif; margin:18px 0 8px;\">Study: Acceptance of AI Authentication<\/h3><p style=\"font:400 17px\/1.65 'EB Garamond', serif; color:#55524a;\">65 market participants \u2013 collectors, dealers, experts \u2013 surveyed on whether the art market trusts a machine with authenticity judgments. Methodically analyzed, with clear recommendations: where AI builds trust and where only humans convince.<\/p><\/div><\/div><\/div><div id=\"kontakt\" style=\"background:#1e3a5f; color:#faf9f7; text-align:center;\"><div class=\"ok-wrap\" style=\"padding-top:80px; padding-bottom:80px;\"><h2 style=\"font:400 clamp(26px, 3vw, 42px)\/1.3 'EB Garamond', serif; margin:0 auto; max-width:760px;\">Want to know who your buyers really are \u2013 or find the right artwork?<\/h2><p style=\"font:400 19px\/1.65 'EB Garamond', serif; color:#c3cedd; max-width:580px; margin:20px auto 0;\">In the initial conversation, we clarify without obligation which question concerns you \u2013 and whether I&#8217;m the right person to answer it.<\/p><div style=\"margin-top:36px;\"><a href=\"https:\/\/oskarkampik.com\/en\/contact\/\" style=\"display:inline-block; background:#faf9f7; color:#1e3a5f; font:500 17px 'EB Garamond', serif; padding:16px 40px;\">Schedule initial meeting<\/a><\/div><\/div><\/div><div style=\"border-top:1px solid #ddd8ce;\"><div class=\"ok-wrap ok-footer\" style=\"font:400 15px 'EB Garamond', serif; 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padding:16px 0; border-bottom:1px solid #3a557a;\">Consulting &amp; Insights<\/a><a href=\"https:\/\/oskarkampik.com\/en\/digitalization\/\" style=\"color:#faf9f7; font:400 28px\/1 &#039;EB Garamond&#039;, serif; padding:16px 0; border-bottom:1px solid #3a557a;\">Digitalization<\/a><a href=\"https:\/\/oskarkampik.com\/en\/projects\/\" style=\"color:#faf9f7; font:400 28px\/1 &#039;EB Garamond&#039;, serif; padding:16px 0; border-bottom:1px solid #3a557a;\">Projects<\/a><a href=\"https:\/\/oskarkampik.com\/en\/about-me\/\" style=\"color:#faf9f7; font:400 28px\/1 &#039;EB Garamond&#039;, serif; padding:16px 0; border-bottom:1px solid #3a557a;\">About me<\/a><a href=\"https:\/\/oskarkampik.com\/en\/contact\/\" style=\"display:block; text-align:center; background:#faf9f7; color:#1e3a5f; font:500 18px &#039;EB Garamond&#039;, serif; padding:17px; margin-top:32px;\">Get in touch<\/a><\/nav><div style=\"padding:28px 20px; text-align:center; font:400 14px 'EB Garamond', serif; color:#9fb3cb;\"><div style=\"display:flex; gap:20px; justify-content:center; margin-bottom:12px;\"><a href=\"https:\/\/youtu.be\/8QdJH2ZbOr4?si=ZBtOVSawG6LiiG8t\" target=\"_blank\" rel=\"noopener\" style=\"color:#9fb3cb;\">Art Unscripted<\/a><a href=\"https:\/\/www.linkedin.com\/in\/oskarkampik\" target=\"_blank\" rel=\"noopener\" style=\"color:#9fb3cb;\">LinkedIn<\/a><a href=\"https:\/\/oskarkampik.com\/en\/imprint\/\" style=\"color:#9fb3cb;\">Imprint<\/a><a href=\"https:\/\/oskarkampik.com\/en\/privacy-policy\/\" style=\"color:#9fb3cb;\">Privacy Policy<\/a><a href=\"#\" onclick=\"if(typeof cmplz_set_banner_status==='function'){cmplz_set_banner_status('show');}return false;\" style=\"color:#9fb3cb;\">Cookie Settings<\/a><\/div><div>\u00a9 2026 Oskar Kampik<\/div><\/div><\/div>\n\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Oskar Kampik Collections &amp; EstatesConsulting &amp; InsightsDigitalizationProjectsAbout meContact BUYER UNDERSTANDING \u00b7 POSITIONING \u00b7 MARKET STUDIES \u00b7 ACQUISITION ADVICE CONSULTING &amp; INSIGHTS The art market makes many decisions from the gut. That has charm \u2013 and it costs money. As a business psychologist with a market research background, I bring something to the art world that [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-193","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/oskarkampik.com\/en\/wp-json\/wp\/v2\/pages\/193","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/oskarkampik.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/oskarkampik.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/oskarkampik.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/oskarkampik.com\/en\/wp-json\/wp\/v2\/comments?post=193"}],"version-history":[{"count":5,"href":"https:\/\/oskarkampik.com\/en\/wp-json\/wp\/v2\/pages\/193\/revisions"}],"predecessor-version":[{"id":351,"href":"https:\/\/oskarkampik.com\/en\/wp-json\/wp\/v2\/pages\/193\/revisions\/351"}],"wp:attachment":[{"href":"https:\/\/oskarkampik.com\/en\/wp-json\/wp\/v2\/media?parent=193"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}